Dynamic Value Positioning is a program designed to educate your partners on how to position a unique value proposition to the end-user, based around your products and their services. This program focuses on helping partners to articulate a clear, concise and compelling message to their customers, founded on the benefits of your products and the value-add of their own organisation.
At the end of this program your partners will know how to:
This program is designed for direct (end-user) sales people within your channel, who sell a broad range of solutions, of which yours is one component.
No. of participants: Ideally 8-16
Duration: 1 day
This program is completely tailored around your particular organisation, and uses real market and end-user scenarios based around your products, competitors, and market position. We provide a unique learning experience that comes from our knowledge of the industry, and the problems you and your partners face. Consequently, the material covered is of particular relevance to your channel, and can be used by them the next day to increase their effectiveness.