Channel News

Getting Annuity fit - What a Gym Can Teach The IT Industry

Thursday, September 07, 2017
Author: Cam Wayland 

As the IT industry moves further towards an annuity, subscription based model, it is worth having a look at other industries where this business model is more mature as an insight to a possible future landscape for MSPs. One such industry is surprisingly the gym and fitness industry. There are many similarities between the two industries that are certainly worth exploring.

The fitness industry is a mature industry, that is brutally competitive and has close to complete market saturation. So what are the successful gyms and trainers doing to be competitive and stay profitable at a time when all of these businesses start to look the same? Let's take a look.

 ...Read More

EDGE 2017 – Are Vendors and Partners On the Same Wave length?

Monday, September 04, 2017

ARN recently held the leading partner summit for the ANZ region – EDGE 2017  on Hamilton Island, which hosted more than 300 of the industry's most influential figures. Moheb was one of the key note speakers at this event, which was focused on the future, and what it holds for the Channel and those that work within it. 

In follow-up from this event ARN, James Henderson (Editor, ANZ) summarised some of the research findings, and the key messages from Moheb's presentation about how the role and relationship of the vendor and partner will start to look in the not too distant future and whether they are aligned in their approach to the channel.

Click on the link below to read what ARN discovered in their research and what Moheb has to say about vendors, partners and the future for the channel. ...Read More

CompTIA September Webinar and November Community Meeting

Tuesday, August 29, 2017

CompTIA are continuing to host high quality and informative events to support their Community here in ANZ. The next webinar is scheduled for September 21st and the next community meeting is being held on November 8th.

The September 21st Webinar is being delivered by Steve Martin of NextDC, who was a key note speaker at the July community meeting. Steve will be presenting Hybrid Complexity = Channel Opportunity... a webinar that explores the evolution of different channel groups, and provides insights on how to discover channel opportunities in a complex cloud environment. 

November Community Meeting is being held at the Westin Sydney on November 8th, and will focus on The Future of Technology. The meeting will host a range of knowledgeable and entertaining speakers exploring topics such as Virtual/Augmented Reality, Internet of Things, the role of nbn, and Blockchain, in addition to announcing our new Mentoring initiative.
 ...Read More

Success With IoT Requires More Than Chasing The Cool Factor

Thursday, August 17, 2017

The Internet of Things (IoT) and Digital Transformation (DT) are very hot topics that are on the radar for the vast majority of businesses. The interesting thing however is that successfully implementing or embarking on an IoT or DT journey, and obtaining an ROI that will positively impact a business, requires more than the technology or system changes alone.

This article from the Harvard Business Review calls out what else needs to be addressed in order to achieve a meaningful ROI. It seems that while these projects are technology based, there are business, human and cultural aspects that are impacted and that can positively contribute to the success of these projects. Read this article to ensure your organisation or your customer's organisation gets the most out of any IoT or DT project embarked upon. ...Read More

How To Grow Your Business Using Vendor MDF

Monday, July 31, 2017

Author: Grant Cleary

MDF – it’s that 3 letter acronym many of us love to hear! Market development funds or MDF are used by vendors in the channel to enable service providers, resellers and distributors to market their products and solutions, and build brand awareness. MDF may be allocated to partners as a percentage of sell-through revenue, or a partner can submit a discretionary request for funding, depending on the vendor’s own policy and process.

Sounds great doesn’t it? Who doesn’t want to get their hands on some extra marketing or sales enablement funds that we might otherwise struggle to find in our own business? With a little planning and creative thinking you can use these funds to acquire new customers, grow your existing ones, and forge new markets. As a channel partner, here are a few tips to help you request, secure and use vendor MDF more effectively. And if you’re a vendor, then these tips may help guide your partners towards a more mutually positive MDF experience.  ...Read More

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