Channel News

How to Develop Ideas for Thought Leadership Articles

Thursday, July 26, 2018

Along with being a ‘Trusted Advisor’, we often hear about people or organisations being ‘Thought Leaders’. It is the individual thought leaders that help create the perception of an organisation being thought of a thought leader. If you think about it, you usually assign this label to people that you read content from or hear speak at different industry events. So how do you build your profile as a thought leader and in turn help position your organisation as such? Obviously you need to start by documenting your ‘thoughts’. Initially this can seem easy enough but in order for people to actually want to read what you have to say or think, you need to make sure you meet a few key criteria. 

This article offers some extremely practical advice for structuring your articles to ensure they are interesting and engaging for the reader. It outlines 6 tips or criteria that you should try to meet when writing a thought leadership piece that will grab your readers attention and hold it. While there are social platforms you can use to post and promote your articles for free, the better the content the better the engagement. It also boosts your chances of having your pieces picked up by industry publications. Make sure you read this article before you put your next thought leadership piece together.
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Mastering the SMB Market

Friday, March 16, 2018

The Small to Mid Size Business (SMB) market is large here in ANZ and if you are an MSP, serving this market can be highly profitable. As with most market segments, there are nuances that you need to be aware of in order to be successful but when it comes to the SMB market, the answer may be quite simple. ...Read More


How The Most Successful Teams Bridge the Strategy - Execution Gap

Wednesday, February 14, 2018

A good strategy is a critical component of any successful business foundation. Probably just as critical though is the execution of the strategy. How it is executed, when it is executed and if it is executed. Execution it seems can be very difficult, especially when the leadership get tied up with or distracted by the day to day running of the business.

In this article from the Harvard Business Review, journalists Nathan Wiita and Orla Leonard have built upon an existing piece of research to identify how the most successful teams in the business world work to close the strategy-execution gap. This is fabulous read and a great guide to use in reflecting on whether as a leadership team you are engaging in the right behaviours to ensure you are closing the gap.
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Predictions of What Will NOT Happen in 2018

Tuesday, January 23, 2018

Author: Cam Wayland

At the beginning of each year the channel trade press, IT industry consultants and pundits take a stab at what will or may happen in the coming year. While so much has happened in the IT industry in recent years, it seems that some things never change. With that in mind, this year we thought we would take a cheeky or at least tongue firmly in cheek preview of our top tips of what will NOT happen in 2018. We hope you enjoy the read.
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Stop Doubling Down on Your Failing Strategy

Wednesday, January 10, 2018

Over the Christmas break I had time to catch up on some holiday reading. In doing this I found a Harvard Business Review Article (Nov-Dec 2017) of particular interest and relevance to the IT industry with the huge amount of change that it is experiencing.

With the growth of cloud, co-lo, hybrid IT, XaaS and recurring revenue, we have seen many vendors and their partners struggle as they continue to persist with an out of date business model, rather than adapt and move on. This article explores the psychological reasons why managers sometimes persist with a failing strategy, and 6 rules for avoiding poor decision making traps. Read on to ensure that you don’t end up holding on to a once successful strategy for far too long. 
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