Alliance Partners

We have established a number of alliances with complementary companies, so you can be sure that the consultant working with you is an expert in their field.

ARN is the most respected publication for the Australian IT channel, and has been keeping the industry informed since 1991. While the methods they use to report on the local IT channel continue to change, as readers look for new ways to consume information, their dedication to excellence has not wavered.

In addition to publishing a fortnightly news magazine, ARN now hosts regular round tables to discuss major technology and business trends, produces a range of in-depth supplements, offers the latest e-news via its website and email newsletter services, and recently entered the world of video production.

CRN is the IT channel’s most trusted source of independent news, analysis and opinion on the issues shaping Australian technology providers and their customers. CRN magazine is a glossy, monthly publication, an essential read to understand the channel and capture lucrative opportunities. The daily news website and email newsletters alert channel partners to events as they break while the electronic magazine CRNTech reviews the latest hardware and software.

CRN runs the industry’s premier awards program, the CRN Fast50, of Australia’s savviest IT resellers and holds roundtables, webinars and breakfast briefings with senior industry voices. CRN journalists are regular speakers and hosts at industry events. If it matters to the channel, it matters to CRN.

Amazon Consulting elevates the impact of partnering by designing, implementing and automating effective partner models. Amazon Consulting’s clients entrust them to formulate growth strategies, build route-to-market models, perform competitive benchmarks, design partner programs, facilitate partner advisory councils, and provide temporary experts for project management and program execution.

Established in 1997 in Mountain View, California, and drawing on decades of combined experience, Amazon Consulting makes available a library of partnering resources, hosts regular informational webcasts, and offers PartnerG2, a comprehensive partner intelligence subscription service. For clients looking to optimize partner relationships and improve organizational efficiencies, Amazon Consulting also offers a hosted partner automation system called PartnerPath.

purechannelapps Limited is a UK based orgnisation that delivers innovative, revolutionary and channel-focused solutions that help vendors – be it hardware manufacturers, software editors or other suppliers – better influence and collaborate with their channel partners and intermediaries.

purechannelapps’ first solution - socialondemand™ - enables vendors to seamlessly target and deliver social media content to end-users via their channel partners’ social media presence. Currently supporting Twitter, Facebook, LinkedIn and Viadeo, socialondemand lets vendors input, categorise and target social media content to their partners. These are in turn able to control and track what, when and how content is published (in the form of reposts). Comprehensive reporting enables vendors to monitor exactly when, where and by whom their content is being read.

The AIIA (Australian Information Industry Association) is the voice of the ICT industry in Australia. AIIA leads the ICT industry in Australia, with almost 500 member companies that generate combined annual revenues of more than $40 billion, employ 100,000 Australians and export more than $2 billion in goods and services each year.

AIIA sets the strategic direction of the ICT industry, influences public policy, engages industry stakeholders and provides member companies with business productivity tools, advisory services and market intelligence to accelerate their business growth.

Invest Australia is Australia’s national inward investment agency, set up by the Federal Government in 1997, to attract productive foreign direct investment into Australia. As such, they actively facilitate investment projects into Australia, and can provide a wealth of information regarding Australia’s competitive advantages as an investment destination.

Invest Australia has investment advisory specialists in 12 locations around the world, including New York, San Francisco, London, Paris, Frankfurt, Singapore, Tokyo, Shanghai, and Beijing to provide potential investors with a comprehensive, free and totally confidential service. In the past five years Invest Australia has helped a wide range of international businesses invest in Australia and are currently working with companies on projects with potential investment of more than A$50 billion.

Outsource has been providing integrated marketing solutions to business-to-business IT and professional services companies since 1994. In that time it has carried out hundreds of engagements for companies including HP, Ingram Micro, LAN Systems, Nortel, Avaya, Oracle, F5 Networks, Commander, Riverbed Technologies, Flexirent, Alcatel and many others.

Outsource is an ideal partner if your marketing department is stretched (or you don't have one) or are looking to gain efficiencies by consolidating your marketing suppliers. It provides a range of services including marketing strategy development, inbound and outbound contact management, lead generation, event and exhibition production, data management and collateral design and production.

Customer connections are the key to success in the new century. The quality of your connections with your customers depends on the channels through which you do business - your routes-to-market. VIA is a strategic consulting firm that helps companies conceive, evaluate, configure and manage the best routes-to-market. VIA has deliberately chosen to work across many industries, in order to have the widest exposure to distribution models and be able to identify best practice, regardless of sector.

VIA was formed in 1989 by a core team of senior managers from Andersen Consulting (now Accenture). Since then it has expanded by adding specialists from other top consulting firms and experienced managers from industry, supported by a cadre of rigorous analysts. Headquartered in London, VIA's practice is truly international with over 80% of its revenues consistently earned from outside the UK, with a significant proportion coming from Asia Pacific. VIA offers the benefits of a boutique specialist with deep skills in routes to market with the experienced disciplines of an international consulting firm.

Selling Strategies International is a leading Sales Performance Specialist. SSi has delivered sales performance programs in Australia, New Zealand, North America and the UK. Their focus is on sales, marketing and leadership strategies that can be implemented in short time frames and that generate results in both the short and long term. Led by sales and marketing expert Rob Hartnett, SSi has over twenty years experience across multiple industries including top 500 enterprises, fast growing businesses and government organisations.

SSi is an internationally accredited Miller Heiman sales consultancy, Extended DISC global partner and a member of the Institute of Management Consultants. In 2009 SSi received an Australian Achiever Award for Customer Service. SSi counts amongst its clients Clayton Utz, Ronstan International, Tait Electronics, Sustainability Victoria, Swinburne University, The NTF Group & Sensis.