We all know how important customer service is when it comes to sales and customer retention. But it can be easy to think we totally understand our customer’s needs.
For MSP partners, forgetting to uncover customer needs can be a costly mistake. In this article, Stuart Crawford of the MSPMentor provides a very simple analogy as to how a customer is left feeling, and what they then go on to do, when they are not asked one simple question. Be sure to take the time to read it in full at the link below