Keeping You Up To Date With The Latest Channel News

What is the Real Opportunity For Partners in Generative AI

Generative AI continues to dominate discussions around tech industry and channel growth opportunities. As an example of hype, McKinsey & Company predicted a potential of $4.4 trillion of Gen AI economic boost – the equivalent of adding another Germany or auto industry to the world GDP. But what does that mean for partners? In this … Continued

CompTIA Launches Spotlight Awards in ANZ

CompTIA will be hosting the first ever ANZ Spotlight Awards on 25th October in Sydney, right after the ANZ Community Meeting. These highly coveted awards have been running in the UK and US for 8 years, and recognise the best of the best in our community, and those who have demonstrated thought leadership in the … Continued

Why Partner Management Needs To Change

In the conventional partner-vendor engagement model, partnerships are measured and graded primarily based on revenue generated and certification level attained. This results in a tiered hierarchy, such as Gold, Silver, and Bronze. However, emerging technologies like Cloud and XaaS have shifted the dynamics of the partner-customer-vendor relationship. The largest partners may not always be the … Continued

What Is An Effective Meeting?

In today’s fast-paced and digital work environment, meetings have become a common source of frustration and inefficiency. Many meetings are held without a clear purpose or adequate preparation, resulting in wasted time and poor decision making. However, effective meetings can be a powerful tool for collaboration and productivity when approached with purpose, preparation, and presentation. … Continued

7 Common IT Training Mistakes To Avoid

In today’s fast-paced and ever-evolving world of technology, keeping IT teams equipped with the latest skills and knowledge is crucial for organizations to stay competitive. However, many IT leaders fall into common training mistakes that hinder their teams’ growth and potential. In this insightful post, John Edwards (CIO (US) delves into seven common IT training … Continued

Save The Date for the CompTIA Spotlight Awards

October 25th will be the date for the inaugural CompTIA Spotlight Awards. These awards will take place during an industry gala dinner, and will recognise four individuals, and four organisations, in the CompTIA Community, who have demonstrated excellence in their field.  Individual Awards Company Awards Please Note: You must be an employee of a CompTIA … Continued

Subscription Selling Is More Than A Monthly Bill

The move by many businesses across many different industries to engage with their customers on a subscription or recurring revenue basis, rather than perpetual, has had a profound effect on the overall customer sales engagement model, not just the billing model of monthly subscriptions. In this article we look at the differences between the traditional … Continued

The Four Challenges Of Adopting A Subscription Model

The growing preference for companies to use third-party cloud-based software services is having a profound impact on the enterprise technology market. For software providers, the subscription business model is becoming the dominant one. New Software-as-a-Service (SaaS) entrants were “born in the cloud,” but numerous hardware and software companies started out with traditional on-premises licensing models. … Continued

Creating Customer Value With Subscriptions

It is no secret that the continued expansion of digital and the proliferation of data has fundamentally changed what it takes to compete in retail. Subscription businesses – in which consumers periodically pay a predetermined amount for a service or set of goods – have emerged as one way to use data to reimagine retail … Continued