PC world recently published an article from Moheb Moses about the subject of Distribution and where it fits in the future for the IT Channel. The common assumption is that distribution is becoming less relevant to the IT channel due to the many changes that have taken place around technology delivery. With less product to … Continued
Last month I attended CompTIA’s ChannelCon event in Florida. This is an annual event where 1,500 vendors, solution providers/MSPs and distributors come together to network, learn, and discuss issues affecting the industry. It’s also where attendees can sit in on various CompTIA Communities Meetings. One of my favourite sessions over the three days was the … Continued
When it comes to women and making decisions, the common assumption is that women find it harder (and take longer) to make decisions that men. Clearly this is a very general statement but it is a stereotype women have placed on them. It is also a stereotype that can affect a woman’s career path and … Continued
We know that we need to encourage more women into careers in the IT Industry. We also know that women are just as capable when it comes to technology as men. What is more puzzling to us however is where that encouragement comes from. This article has been written by a woman who has forged … Continued
It is no secret that the majority of people holding managerial positions in the workforce are men. While this is something that is certainly starting to change, it seems we still have a way to go before the numbers go anywhere close to equalising. To help give things a boost, there is now empirical evidence … Continued
We are currently working with a range of clients (vendors and distributors) who have business models that are moving to be more Cloud, annuity or XaaS orientated. In working with these clients, our research findings are suggesting that using “traditional” partner engagement used for “perpetual” products will not give partners the skills necessary to successfully … Continued
We are all looking to get the most out of each and every day be it in our personal lives or our professional lives. Organisations are also looking to get the most out of their staff each and every day, they want to ensure that productivity levels (and ultimately profit levels) are high. This article … Continued
Cam Wayland was recently interviewed by ARN about his thoughts and opinions on partner account management when it comes to the Cloud. It seems that vendors want to know what is important when it comes to partner enablement and how to recruit, engage and manage high performing partners. It really is true that the Cloud … Continued
If you are a regular reader of our blog and our newsletter you will know that CompTIA recently ran their fourth ANZ Channel community meeting in Sydney. This fourth meeting coincided with the first birthday of the CompTIA ANZ Channel Community. During this time a fair bit has been accomplished by the ANZ Executive Council … Continued
It’s interesting that a marketing concept introduced 30 years ago can have implications for an IT industry transitioning to an “as a Service” model today, but that is exactly what is happening. In 1986, Regis McKenna presented the concept of the Whole Product in his book “The Regis Touch”, which was later popularised by Geoffrey … Continued
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